The programme offers two specialisations: Communication, Local Marketing and Tourism; Taxation, Economics and Law.

The first specialisation provides students with professional competencies for employment in both administrations/public agencies (even local ones) and private businesses operating in the different areas of promotion, including communication and the valorisation of cultural, environmental and landscape resources.

The second specialisation provides the competencies required to cover positions of responsibility in local, national or European public administrations, as well as private companies, focusing on various issues relating to taxation and finance.

The programme also provides a theoretical preparation that allows graduates to continue research activities and start doctoral programmes at the University.